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Vision
We are a global manufacturer and the market leader of the highest
quality welding, cutting and joining products. Our enduring passion
for the development and application of our technologies allows us to
create complete solutions that make our customers more productive and
successful. We will distinguish ourselves through an unwavering commitment
to our employees and a relentless drive to maximize shareholder value.
Missions
| Total Solutions |
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We will be driven by customer satisfaction and become known as the supplier of choice in our industries. We will strive to exceed customer expectations. We will be a solutions company, not simply a supplier of equipment or consumables.
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| Expertise |
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We will be differentiated from our competitors by technology, quality, applications engineering, sales and marketing expertise.
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| Global |
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We will be global, with over 40% of our total sales coming from outside North America. We will have cost competitive manufacturing facilities located worldwide, where appropriate, to best serve our customers’ needs.
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| Principles |
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We will base our human resources systems on our proven principles reflective of our core values and our commitment to attract, reward, develop and motivate high quality people. They will reflect the global scope of our business while demonstrating responsibility and flexibility with respect to cultural diversity, and statutory and regional business realities.
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| Stakeholders |
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Our emphasis on continuous improvement in all aspects of our business will enable us to reward our shareholders and employees.
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| Responsibility |
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We will continually strive to be environmentally responsible and to support the health and safety of our employees, customers, and neighbors. We support the communities where we operate and the industries in which we participate.
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